Wednesday, June 30, 2004

Misleading ads

What's the deal with ads for Altovis? They look like ads for a prescription drug. But the product is not approved by the FDA for anything, and a quick look at the FAQ on the website has the bogus alarm going off louder than ever. I've seen misleading pseudo-pharmaceutical ads for two other products as well.

I've been opposed to ads for pharmaceuticals for some time on the grounds that people self-diagnose for products they don't actually need. But I never anticipated that it might lead to fake legitimacy for snake oil. Let's hope that this isn't the beginning of an ugly trend.

1 Comments:

Blogger acg said...

Basically, anything you see on TV about pharmaceutical anything is going to be extremely biased. It's advertising (or propaganda, if you're looking at those anti-drug ads)! Of course it's misleading -- that's the whole point.

7/01/2004 04:43:00 PM  

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